How to travel in a new way: VR, IoT and hyper-personalization in tourism

VR, IoT and hyper-personalization in tourism

Traveling in a new way is not only about choosing unusual destinations or extreme vacations. It is also about using new technologies that make traveling more convenient, interesting and safe. In this article, we will tell you about three technologies that are already changing tourism and that you can try out on your next trip.

VR – virtual reality

VR is a technology that allows you to immerse yourself in an artificially created world using special glasses or helmets. VR can be used both for entertainment and learning. For example, you can visit a virtual museum, walk the streets of another city, or even fly into space. VR can also help you prepare for a trip by showing you sights, hotels, transportation, and other useful information.

IoT – Internet of Things


IoT is a technology that allows various devices and objects to be connected to the internet and exchange data between them. IoT can be used to improve the quality and safety of travel. For example, you can use your smartphone to control the temperature, lighting and sound in your hotel room, receive notifications about flight delays or weather changes, and track your luggage or passport with special tags.

Hyper-personalization - IoT - internet of things - VR - virtual reality
Photo by Jezael Melgoza on Unsplash

Hyperpersonalization


Hyperpersonalization is a technology that allows you to provide personalized offers and services based on the analysis of data about customer behavior and preferences. Hyperpersonalization can be used to create unique and memorable journeys. For example, you can get recommendations of places you’ll love, discounts on tickets or reservations, and personalized service from hotel or travel agency staff.

As you can see, traveling in a new way is not difficult at all. All you need is a willingness to explore new horizons and make friends with new technologies. Try VR, IoT and hyper-personalization on your next trip and you won’t regret it!

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